

Brand Capital Consulting
Brand Capital Consulting is a boutique advisory firm partnering with CEOs, boards, and investors to accelerate growth, strengthen brands, and drive transformation across multi-unit and franchised consumer businesses. Founded in 2008, the firm provides strategic advisory and leadership support focused on growth strategy, brand positioning, franchise system optimization, and organizational alignment. Headquartered in Dallas, Texas, Brand Capital Consulting brings blue-chip executive experience and disciplined execution to every engagement.

Our Expertise
Brand Strategy & Positioning
Build revenue and market share by crystallizing the beating heart of your brand and developing a plan to execute it at your brand's touchpoints.
Driving Same Store Sales Growth
Grow comp sales through proven approaches to understand your sales layers and build promotion plans that grow transactions and spend.
Menu and Promotion Innovation
Achieve a pipeline of proven ideas that builds your business based on a ground-up innovation framework that originates with the strategic needs of your brand.
Restaurant Design & Development
Realize the ROI of a contemporary restaurant that communicates your brand in a powerful and scalable way across hundreds of locations.